As the time flies by, I'd gotten more and
more dubious about writing this post regarding my
rendezvous in the big bad US
of A. Almost 2 and a half months after the event, it just seemed like
stale news- not worth sharing.....
Er- really??! I can't believe, I really considered not
documenting the specifics of one of the greatest and most
challenging things, I had embarked on with my one woman brand,
Dancing Dolls UK.
Then I found this bad boy! Its a video interview,
that was shot for 305 TV The Good Life with Lisa Morales; back stage prior to
the opening runway show of Miami Metropolitan International Fashion
week (MMIFW) with DDUK.
So on the 23rd April 2013, I flew out to Miami to
showcase my long awaited S/S13 collection "Finally
Exhaled" at MMIFW. The bain of my life, at that time- that
collection was! Right up until the finale runway walk, were I could actually really and genuinely exhale, smiling and clapping- as loud as possible, whilst walking behind the final model!
I had tweaked and re-did practically everything
regarding to that collection, for it say visually say, what I needed it
to say; from the pieces in the collection, to the fabrics used in the
collection to the styling of the look book and the shooting of the
look book! All had been changed, during the course of the preparation
for MMIFW. Which, of course meant I spent a lot of time, in the run
up to my flight fretting about everything and not sleeping! All still
whilst juggling everything else relating to the brand- customer orders, as well as being a mother to my boy!
I flew, via Newark Liberty International Airport-
New Jersey- an exhausting long 8 hr flight! Which for the best
part, I drifted in and out of sleep- catching up on all those
recommended 8 hrs of sleep, I had been missing for the last month!
Now, I'm not sure, if it was the whole single
black female travelling alone, that was provoking a lot of attention,
or maybe it was the fact I had packed as much Brazilian and Indian
remy hair, my head could manage into my fresh-to-def pony tail,
along with my dark shades, that was making me look rather suspicious .
I'm guessing a combination of all 3, but I had the airport staff
from Birmingham, UK where I boarded to Newark, US where I had to transfer
from, all up in my grill.
I had my hair thoroughly searched, much to the
dismay of the airport security; there were no drugs in there, but I'm
sure as hell the person, conducting my hair search, got a good ol'
poke from all the hair pins, I'd used to secure my wefts. Ha ha!
I also, had my suitcase searched- this I know, as
they was a lovely little printed note from the airport, telling me
so, which I saw when I got to my hotel.
And yet they still felt the need to pull me to one
side, to interrogate me further, even after all the standard boarder
security. I was proper nervous, even though I knew I had nothing to
hide. Eventually I was cleared to go through and hang around, waiting
for my connecting flight.
I'm guessing the airport staff, don't consider
that its not just celebrities and drug mules, who wear sunglasses
indoors. Tired, red-eyed fashion designers like myself also wear them
too.!
I landed in Miami at 21.00 US time- which by the
way has the lamest airport, you could imagine- and proceeded via cab
to my shack style hotel! To be far, it wasn't the worst hotel, but it
definitely, weren't no all singing, all dancing shizzle, that you
would expect as a tourist. I had purposefully chosen this hotel, as
it was the nearest, cheapest, cleanest hotel, I could find near the
venue for the 4 day fashion event. It was clean, basic and FREEZING!
The air condition was on full blast, when I arrived- coming from cold
and wet England, means I have no love for air con.
Before, I could even venture into my cold hotel
room, I did have the problematic debit card, which decided it didn't
want to work on me, when it came to paying my hotel! The drama! I had
to pay with the cash I had, and as I did I prayed that I would be
able to get the cash on the card from an ATM a-sap, otherwise, I
wouldn't be going anywhere for the next 4 days and I'd be starving
whilst doing so!
Basic amenities #lameHotel |
DAY ONE
At the time, of getting ready for the launch
night of MMIFW, which took place in the evening, I had not yet eaten
properly and still hadn't got any cash. The ATM at the nearest bank,
I had found, despite showing a MasterCard sign, was telling me my
card was not valid! I was in panic mode, but ever determined, I knew,
I had to make it to the launch night and event day 2, where DDUK were
set to show- at least to do my showcase-with the dwindling funds I
had left available.
What made matters worst, was at the last minute,
the whole event was moved from the oh-so-grand venue, that is was
initially due to be held, at Soho studios, due to recent shootings in
the area.
Now MMIFW was to be held in the Miami beach area-
miles away from where, I was staying, which in turn meant I was now,
going to have to fund long ass cab rides to and from the new venue.
So much for my great plan with the crappy hotel to be near the event
venue. Eurgh!
Me in that yellow 'AZALEA' dress. Image by Karel Grimberg |
Some how, with my heart pounding in my ears from
the nervousness I felt; going it alone, the anxiety from my new found
money worry and my empty stomach, I put on my look-at-me yellow AZALEA dress which I made specifically in yellow so that
I stood out and really proclaimed, without speaking 'The dolls have
landed...'
However, at that moment, now actually in Miami, the yellow dress, idea didn't seem like such a good one, until I put it on. I momentarily forgot all other feelings and just felt super excited about the journey ahead....until, I got into the cab, of course and watched it clocking up the dollars for the mission of a journey to my destination. $40.00 later, I got there!
However, at that moment, now actually in Miami, the yellow dress, idea didn't seem like such a good one, until I put it on. I momentarily forgot all other feelings and just felt super excited about the journey ahead....until, I got into the cab, of course and watched it clocking up the dollars for the mission of a journey to my destination. $40.00 later, I got there!
The yellow dress, turned out to be a God
send, just as much as those free cocktails. With the dress, easily
catching peoples attention, followed shortly by my English accent, I
was soon working the crowd like a pro. I wanted to come across as the
cool reserved English girl, but my enthusiastic chatting, slightly
overwhelmed I-need-to-pinch-myself persona totally dispelled that
one!
I felt like I was someone dead important, working
the carpet and posing to death, for all the cameras, doing a on film
interview and being introduced by the organisers to all, as the
designer “all the way from the UK”.
I stop for a quick chat with Miami TV at the premiere of MMIFW. Image by Karel Grimberg |
It was such an awesome night. I met, so many cool
people including an amazing photographer, Asa Garvin III, who I spent
the whole of the latter part of the night talking to, up until till I
left. I forged a great friendship with him and he made my stay in
Miami, even more memorable than it was. For that, I have to say a
massive thank you!
DAY 2
I got cash!! I actually cried, when my card
worked. I had managed to find a convenience store with an ATM machine
that accepted my card. First thing I did was go to the nearest take
away place and was very grateful for the American sized portions!
The plan was to attend event day 1, to watch the
opening nights designers. I wasn't due to showcase, until the
following day, but I was too jet lagged and full. So, I spelt....and
slept- pretty much the whole day!
DAY 3
FLUTTER Jumpsuit commanding attention. Image by Asa Garvin III |
I found a good percentage of my models
had been changed, so everything I had planned and had been emailing
back and forth to the organisers had been pointless. I understood, why the changes had occurred, as Maxine (co-founder of MMIFW), took time to explain.
Still, I could help being utterly disappointed about it.I had allocated a design to each model, I had previously selected, to now find I had to change it all around. I had made sure, that none of the models I had selected at casting stage were under 5'8”. I'm sure, you all know how I feel about mini models- as gorgeous as you all are.
Runways are for the tall, waif like girls. Its the only time, being a female 'giant' with larger than average feet, is super cool. Let them have their moment!
Still, I could help being utterly disappointed about it.I had allocated a design to each model, I had previously selected, to now find I had to change it all around. I had made sure, that none of the models I had selected at casting stage were under 5'8”. I'm sure, you all know how I feel about mini models- as gorgeous as you all are.
Runways are for the tall, waif like girls. Its the only time, being a female 'giant' with larger than average feet, is super cool. Let them have their moment!
For future events, I definitely feel the
organisers of MMIFW- which is currently only in its second year, and
still growing- should consider having a universal hair and make up
look for the models, with the possibility of a quick lipstick change
for each designer.
That way, less models are required, meaning the
runway height code of conduct can be kept in play and resident
designers can't poach your models or models complain, they don't want
to walk for you, as they don't want their hair teased!! Image by Ass Garvin III- Dancing Dolls UK runway finale |
But, a fashion is not a fashion show without all the backstage madness and despite it all....the show must go on.
And on it did- I opened the 2nd day of
MMIFW with Dancing Dolls S/S 13 collection “Finally Exhaled” to
amaze-balls reviews! I'm still trying to chase up on some of the
connections, I made whilst over there and most definitely want to go
back and continue on the dialogue that has been started for DDUK.
There is absolutely a market for DDUK over there and realistically, I
need to go back to Miami, as many times as possible to capitalise on
it. Not that, I'm mind in any way, shape or form!
Me and all my models, backstage at MMIFW |
DAY 4
I actually got to live up to my SS13 collection
for Dancing Dolls UK and 'Finally exhaled'- I took myself on down to the Miami beach area.
I had gone through the trip so far, in auto pilot- bearly taking in
any of what was really going around- just trying get the job done.
I'm not one of these people, who takes a million
pictures of themselves, as little momentum's of all their doing, But-
gee come on! I totally forgot what my camera looked like, until this
day.
Of course, part of the problem was the fact, I was
alone on the trip made and taking a million selfie pics, would have
just made me look like a major desperado!
Going it alone, also made me less gutsy- coupled
with the not so brave older me- meant moments like passing the 5'0”
lobster tanned man in his yellow micro swim trunks, casually
strolling down the street with great alacrity, whilst wheeling a push
bike where not captured on any type of camera, neither was the girl,
who randomly started twerking in the middle of the street to the, hip
hop blasting out of some oversized 10 mile per hr car. (Sigh) Oh and
how could I forget the 6'7” trans guy dressed in semi drag attire
in midday Miami heat; blond wig, dodgy make-up, evening cocktail
dress all in abundance. And can, the two girls, sucking each others
faces off on the street corner get a mention too.
Yep- didn't capture a drop of it! What happens in
Miami stays in Miami, I guess.
I did however, visit the lack lustre 'DASH'
boutique- owned by the world famous Kardashian sisters. I was
extremely disappointed to find a lack of piz-zazz, a whack set up,
an extreme lack of stock and a bunch of more whack Kardashian
shizzle, that nobody probably cared about- you know, the Kardashian
book, fragrance, poster; type thing.
Me outside the world famous DASH store- Miami |
So, if you didn't already about the contrived staging
that encompasses the Kardashian series, well- going to their store
definitely confirmed it; with the staff on hand, bearing absolutely
no resemblance to the glamorous staff they used in 'Kourtney &
Khloe take Miami' series.
….And, no I didn't leave them with a DDUK look
book. Look books are expensive to produce, so I wasn't about to waste
it on this empty boutique with bored-as-hell looking staff and empty
shelves.
I did however, drop off my look books in a variety
of other boutiques along the strip and as night fell, I got to the
venue of the last MMIFW showcase in time, for the event to start.
Image by Asa Garvin III |
The final day of MMIFW- beach wear day! Man- did
it pull in a crowd! Not sure, if the fact that Christie Rice from the
reality show, 'The real housewives of Miami' was launching her
swimwear line on that day, had anything to do with it or whether, it
was the last night fever, but there was a definite buzz in the air.
It was a great venue with a live DJ, a huge
screen made up of a whole load of TVs and as, I sat watching the
shows, I couldn't help but be envious of the fact that:
- I wasn't showing on this day also. Especially, as swimwear is a large part of the Dancing Dolls brand- swim wear that had really captured the attention of the Miami audience for its 'unique'-ness. (Their words, not mine)
- This was far a better venue for a runway show, than the location I had showcased at.
DAY 3 @ MMIFW. Image by Asa Garvin III |
But hey! What can I say?! Whingeing aside-
Beachwear day, brought up the rears- literally- a whole load of them
for MMIFW neatly.
It was so great to be a part of it and as I said
my fair wells to Maxine Viktor and Phil Stienstra- the founders of
MMIFW- I felt immensely proud of what I had done and grateful to them
for the opportunity to do it.
To top the night off, I got the ride back to my
hotel in a cool sports car, with a loud engine, as I got a ride from
the photographer Asa Garvin, who I had met earlier in the week. Who
was nice enough to drive the long way round, so I could get a min
tour of Miami, how amazing awesome is he!
Mad love and shout out to all Maxine, Philip,
Herbet and the whole team; models, hair, make-up and the
photographers at MMIFW, thanks for letting me be a part of it. A big
thanks to Asa Garvin- God sure, made you an angel in disguise, the
week I was there. Thanks for the images too! And keep up the great
work
Iconic Miami Tower at night |
Karel Grimberg- Huge shout out to you too- for all the images
Its only now, that I look back and recognise the enormity of what I undertook and the whole pressure I had put myself under. Its massively stressful, trying to be more than just mediocure at your craft, and the more you improve, the more stressful, it becomes. The expectations of others and the continued desire to up your game weighs heavily on the future steps, you take....On the whole Miami experience, I am immensely happy with the results. I went they to make an official introduction of Dancing Dolls UK to America. I couldn't have asked for a better response to that introduction. I did learn a lot of the experience, some of which there is no need to share, but definite lessons worth sharing:
- I learn never to try this- alone again!
- I learnt, that when in Miami, you must stick to staying the tourist area or you could end staying in a lame hotel in the far side of Coral Gables, where only Cubans/Hispanics live and bearly anyone speaks English. Yep- you wouldn't believe I was in Miami, based on my hotel location.
- I also learnt that for, what ever there is that is priceless, for everything else there definitely ISN'T MasterCard! So most certainly, ensure you take fricking cash!
Well- all the niggles and disappointments aside, I
can look at the bigger picture and say “Whoa!- I did that!” Just me.
To think that, I, as one person- my knock on the
doors overseas was heard, even if it may have been a light knock is
a good place to continue.
Miami- I'll see you soon......