This year I managed to get on over to Leeds 'Dress Me Beautiful' Fashion Show 2013, in person- to showcase, for the first time a snippet of the latest collection 'Façade' A/W13 for my line Dancing Dolls UK. Having presented my A/W12 collection via a Leeds based stylist, the year prior.
The event took place at Leeds Town hall on Friday 18th October.
Literally cutting and sewing till the last possible point, subsequently followed by a mini nightmare journey to get there, we eventually made it to Leeds from Birmingham, approximately 1 hour before the start of the show, at which point the doors were actually open for the arrival of guests! Talk about stress!
Note to self: always use a sat nav with up to date software, to prevent you from driving around for 45mins, only to find you're still in Birmingham!
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The models: Back stage at Leeds Fashion Show 2013 |
For the first time, I even had a support team, to attend a fashion show with! Go me! Consisting of Monqiue Chanel from Simply Beauitfy: beauty and styling consultancy and Rosie Billington, who is currently interning with Dancing Dolls UK. How marvellous!
It was also, another chance for to catch up with my girl Cassie, who I've known from wayyyy back- owner and creator of Cassandra Amore accessories- who was also showcasing at this years event.
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| Monqiue Chanel of SIMPLY BEAUTIFY sharing a selfie of her LFS 2013 outfit |
I have no indication of how the show looked out front, because obviously as usual I was stuck back stage, desperately trying to find and fit the right models with the right garment in my collection, from the models allocated to DDUK- up until this point, we had not yet met. Thank goodness for Monqiue and Rosie, who were an awesome help backstage.
Each stepping up to make sure the usual chaos of backstage fashion shows was not an issue for DDUK, this time.
I think, however, I would be right in guessing, that the show ran super smoothly and looked phenomenal for the audience, as the LFS team never disappoint in hosting a good show each year.
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| #TeamDDUK- Rosie and Monqiue Chanel, backstage at LFS 2013 |
I'm yet to see any reviews on the collection, but was very totally delighted by the analysis Worldsno1model gave on DDUK, who complied a brief analysis on each brand , participating. Seeming to completely understand the Dancing Dolls brand, from the portion of the collection shown on the day!
I work, really hard on the brands identity- trying to convey what the brand is about and why its called Dancing Dolls UK. So its, really rewarding when some just gets it!
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| Image by Mike Distras photography at Wildchildmedia |
"Dancing Dolls dazzles in sequins. Acknowledging the brand name, we saw dance inspired outfits- leotards were précised with gold hoop beading, skater style dresses were purple blue and black with revealing neckline. Closing the collection was an 80s inspired black sequin jumpsuit"
(They even grasped the 'razzle, dazzle' almost show girl concept, for this collection- amaze!)
I can do no more now, than sit back, agonising over the reviews, that are yet to emerge from various bloggers and writers on this event. It is quite nerve racking waiting to see these reviews, on your work - even more so from an event as established, as Leeds Fashion show.
So whilst, I bite my nails and keep trawling the internet, in hope of a positive review for Dancing Dolls UK. I can be content- for now, in the knowledge, that it made a mark on at least one person. Check out the label love DDUK is getting from this beaut on Facebook. Whoop!
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| Super happy, about this revie by a LFS 2013 attendee |
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| And here's me, having my moment: doing my walk of fame- that relieved moment, when I actually get to smile. Image by Mike Distras |
Look out for the full collection 'Façade' coming soon to www.dancingdollsuk.com.
Make sure to follow/like us on FACEBOOK, INSTAGRAM & TWITTER, for the first collection previews!
